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Update: Nike Issues Cease-And-Desist Letter to Lebron Jordan Inc.?

€146.00

€65.99

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€146.00

€65.99

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words_Brandon Richard
Last week we reported an interesting piece of news about an online dating franchise that was looking to step foot in the sneaker business. New York based Gotham Dating Partners, led by owner Aaron Fraser and Vice President Damon Jordan, wanted to challenge the status quo by establishing their own brand - Lebron Jordan Inc. Despite Fraser's claim that the company was named after his two godchildren, eyebrows were raised due to the obvious similarities to two premier Nike signature athlete lines.
The situation took another strange turn when actually visiting the Lebron Jordan website. The shoe they originally promoted as their 2012 model was actually an existing adidas Porsche Design. A retail price of $100 was assigned to the shoe, which was available to pre-order with the options of 15 different company logos to select from.
According to a report by the Portland Business Journal, Aaron Fraser has confirmed receiving a cease-and-desist letter from Nike, requesting that he pull the Lebron Jordan website and halt any sales of products using the company's current name. The letter, which was reportedly verified as legitimate by Nike Spokeswoman Erin Dobson, stated that continuing to sell Lebron Jordan pr...
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